IJET -Volume 4, Issue 2 , March - April 2018
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131 |
Consumer Behavior Marketing Analysis Using Data Mining Apriori Algorithm
- G.Silambarasan, P.Santhosh Raj
Abstract
In this Generation of mobile phones has reached to each and every part of India. Within last few years, number applications have increased. There are about more than 900 million cell phone users in India and internet users will be around 500 million incoming future. Starting from the first mobile phone which was introduced by Motorola, the mobile phones have evolved in a big way over the last four decades. Smartphone’s now dominate our lives and the penetration is increasing like never before. The major reasons for this increase in Smartphone’s are declining handset costs, low tariffs, faster bandwidth and greater connectivity. This has caught the attention of marketers in a big way and mobile marketing is now emerging as one of the best platforms for advertising, brand awareness, promotions and reaching the customers in a way that have much bigger impact than the conventional method of marketing communication. This paper tries to understand the acceptance level and behavior of Indian consumer towards the increasing mobile marketing communication. It demonstrates as to how the acceptance and attitude varies with gender, age, city, education, profession and income groups. A questionnaire based survey was carried out for the study. The sample size for the study was 180 respondents. It was found that the cus¬tomers are reacting to these mobile based communications in a fairly positive manner provided these communications are customized to their needs. However, the acceptance level varies with different variables under observation and hence the marketers should adapt and design their strategies accordingly. Keyword: Mobile phone, Marketing, Usages, Data Mining, Apriori, FP Growth.× 
G.Silambarasan, P.Santhosh Raj"Consumer Behavior Marketing Analysis Using Data Mining Apriori Algorithm" Volume 4 - Issue 2 ( 830 - 833 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1303 , www.ijetjournal.org × |
IJET-V4I2P131 |
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132 |
Literature Review of various Mining Techniques Used in Medical Sector
- Ruchika, Maneet Kaur
Abstract
In the recent year, energy crisis and environment degradation due to the increasing CO2 emission and ozone layer depletion has become the primarily concern to both developed and developing countries. Literature Review of various Mining Techniques Used in Medical Sector does not need any kind of refrigerant and mechanical device like compressor, prime mover etc. for its operation. Our project utilizes the solar energy for its operation. Literature Review of various Mining Techniques Used in Medical Sector is going to be one of the most cost effective, clean and environment friendly system. Cooling can be done in a single system which is possible due to the thermoelectric effect. The main purpose by this methodis to provide refrigeration system to the remote areas where power supply is not possible. Keyword: Refrigeration, Peltier effect, Thermo-electric module, Solar energy.×
Ruchika, Maneet Kaur"Literature Review of various Mining Techniques Used in Medical Sector" Volume 4 - Issue 2 ( 834 - 840 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1303 , www.ijetjournal.org × |
IJET-V4I2P132 |
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133 |
An Experimental Investigation on Hybrid Geopolymer bricks by using Fly Ash, GGBS, Silica Fume and Kadapa Slab powder
- Sunandana Reddy, Lakshmi Usha, Anwar Basha, Abhinay, Guru Bhaskar, Kusuma
Abstract
Brick is the oldest building material. It is a standard sized weight bearing unit. The earliest bricks were dried which are formed from clay or mud. During 2007 the new fly ash bricks were created using by products from coal plants. A sustainable development is an important task to the cement industry. To avoid cement as a huge construction material to reduce the environmental issues, replaced with Fly ash, GGBS, Silica fume, Kadapa slab powder. For bonding polymers, limited water content is used. Hence, resulting hybrid geo-polymer brick with multi-material combination is effective. In this experimental approach, initially we were considered 75% and 25% Fly ash and GGBS respectively as a base and then varied silica fume and kadapa slab powder ranging from 2 to 5% in GGBS. Mechanical properties of the materials are giving effective values to replace. Through compressive strength results we can find optimum proportions based on silica fume and kadapa slab powder. Keyword: Fly-ash, GGBS, Silica fume, Compressive strength, Kadapa slab powder.×
Sunandana Reddy, Lakshmi Usha, Anwar Basha, Abhinay, Guru Bhaskar, Kusuma"An Experimental Investigation on Hybrid Geopolymer bricks by using Fly Ash, GGBS, Silica Fume and Kadapa Slab powder" Volume 4 - Issue 2 ( 841 - 850 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1303 , www.ijetjournal.org × |
IJET-V4I2P133 |
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134 |
Matrix Acidizing of Carbonate Formations: A Case Study
- Huner Kareem Haias, Pshtiwan Tahsin Mohammed Jaf
Abstract
Formation damage is the impairment of permeability of rocks inside a petroleum reservoir occurs, during drilling, production, workover, stimulation and enhanced oil recovery operations, by various mechanisms such as chemical, mechanical, biological and thermal mechanisms. Near wellbore formation damages have a great impact on productivity or injectivity of the damaged formation. Acidizing is a stimulation method to remove the effect of near wellbore damage through reacting with damaging materials or the formation rocks (carbonate or sandstone rocks) to restore or improve permeability around the wellbore.Acid can be injected into the damaged formation below the fracture gradient of the formation which is called matrix acidizing. Acidizing operations is not only for treating the damaged formation, but also could be used for cleaning wellbore, production tubing and perforations from deposited scales prior to the matrix or fracture acidizing. The main objective of this paper is to achieve a homogeneous removal of formation damage through the entire pay zone of one of the Iraqi oil fields in order to increase well productivity index.The most common acid used in matrix acidizing of carbonate rocks (limestone or dolomite rock) is Hydrochloric acid (HCl); however, organic acids are preferably consumed in deep and high temperature wells due to high cost and uncontrolled corrosion problems with (HCl) acid. Various types of additives are added to the acid such as corrosion inhibitors, clay stabilizer, iron control agents and suspending agents.During the injection, the acid will flow into the least resistant (higher permeability) intervals in the formation due to heterogeneity or non-uniform damage in the formation and this prevents the damaged or low permeable sections from being stimulated. For achieving uniform acid treatment and diverting acid to the damaged zone, acid can be diverted mechanically or chemically. Each diversion technique has right conditions limitations to be applied depending on the formation situation.The name of the field is not mentioned in this work due to the confidentiality of publication and the well is named as Koya. Koya well is being drilled and completed at the carbonate pay zone, then the entire perforation zone being acidized to improve productivity. It has been observed that the production rate increases to 75% of the oil production rate.. Keyword: Damage, Permeability, Skin, Stimulation, Acidizing, Carbonate.×
Huner Kareem Haias, Pshtiwan Tahsin Mohammed Jaf"Matrix Acidizing of Carbonate Formations: A Case Study" Volume 4 - Issue 2 ( 851 - 858 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1303 , www.ijetjournal.org × |
IJET-V4I2P134 |
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135 |
Structural, Optical, Antibacterial Activity of Undoped, Doped and Capped ZnO Nanoparticles Prepared by Simple Chemical Method towards Eco-friendly Synthesis
- P Joseph Samrat, P S V Subba Rao
Abstract
The zinc oxide (ZnO) nanoparticles were prepared by using simple chemical method which was in the form of undoped, doped and capped nanoparticles. Then their structural, morphological, optical properties were characterized by using X-ray diffraction (XRD), transmission electron microscopy (TEM), ultraviolet visible spectroscopy (UV) and photoluminescence spectroscopy (PL) techniques. The hexagonal crystal structure was observed from XRD patterns and their calculated crystallite sizes were approximately 15-20 nm. The spherical shaped particles nature was observed from TEM images. The FTIR spectrum confirms the Zn-O stretching mode. The optical absorption behavior was observed from UV spectrum which was blue-shifted behavior and their calculated bandgap energy value was approximately 3.8-3.7 eV. The emission behavior was observed from PL spectrum which was enhanced emission nature. Further, the antibacterial activity was measured on E.coli. Hence the observed results are discussed in detail. Keyword: ZnO Nanoparticles, doped, capped, Optical properties and Antibacterial activity.×
P Joseph Samrat, P S V Subba Rao "Structural, Optical, Antibacterial Activity of Undoped, Doped and Capped ZnO Nanoparticles Prepared by Simple Chemical Method towards Eco-friendly Synthesis" Volume 4 - Issue 2 ( 882 - 888 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1303 , www.ijetjournal.org × |
IJET-V4I2P135 |
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136 |
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137 |
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138 |
Semantic Similarity Search over Concepts in Knowledge Graphs
- J.Swapna priya, Chandu pullaiah
Abstract
This paper gives a way for estimating the semantic comparability between norms in Knowledge Graphs (KGs) which incorporates Word Net and DBpedia. Past work on semantic comparability strategies have concentrated on either the structure of the semantic group among standards (e.g. Heading period and force), or just on the Information Content (IC) of standards. We prescribe a semantic comparability strategy, in particular w path, to consolidate these two methodologies, the utilization of IC to weight the most brief way time frame among thoughts. Regular corpus-principally based IC is processed from the conveyances of thoughts over printed corpus that is required to set up a site corpus containing commented on benchmarks and has exorbitant computational charge. As cases are as of now separated from literary corpus and clarified through thoughts in KGs, diagram based absolutely IC is proposed to register IC basically in light of the circulations of ideas over occurrences. Through tests achieved on broadly perceived expression likeness datasets, we show that the wpath semantic similitude strategy has delivered measurably full-estimate change over other semantic comparability techniques. Also, in a genuine classification compose appraisal, the w path technique has demonstrated the first-class performance regarding exactness and F rating. Keyword: Semantic Relatedness, Semantic Similarity, Information Content, Word Net, Knowledge Graph, DB Pedia×
J.Swapna priya, Chandu pullaiah Semantic Similarity Search over Concepts in Knowledge Graphs Volume 4 - Issue 2 ( 899 - 903 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1403 , www.ijetjournal.org × |
IJET-V4I2P138 |
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139 |
Violet Color Emitting Cd doped ZnO Nanoparticles for UV Sensor Applications
- D.Sathes Kumar, A.Balamurugan
Abstract
The cadmium (Cd) doped zinc oxide (ZnO) nanoparticles were prepared under room temperature by changing the doping concentration using simple chemical method. The obtained nanoparticles structural, morphological, optical properties were characterized by using X-ray diffraction (XRD), scanning electron microscopy (SEM), ultraviolet visible spectroscopy (UV) and photoluminescence spectroscopy (PL) techniques. A cubic crystal structure was observed from the XRD analysis and their calculated crystallite sizes were approximately ±15 nm. A blue-shifted optical absorption nature was observed from UV spectrum and their calculated bandgap energy value was approximately 3.6 eV. An enhanced emission nature was observed from the PL emission spectrum Keyword: – ZnO Nanoparticles, Simple Chemical Method, Cadmium doping and Optical properties.×
D.Sathes Kumar, A.Balamurugan "Violet Color Emitting Cd doped ZnO Nanoparticles for UV Sensor Applications" Volume 4 - Issue 2 ( 904 - 908 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1403 , www.ijetjournal.org × |
IJET-V4I2P139 |
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140 |
Tuneable Optical Properties of CdS Nanopaticles through Different Mole Ratio by Simple Chemical Method
- N. Om Muruga, A.Balamurugan
Abstract
The cadmium sulphide (CdS) nanoparticles were prepared using simple chemical method under room temperature by changing the different mole ratio. The synthesised NPs structural, morphological, optical properties were characterized by using X-ray diffraction (XRD), scanning electron microscopy (SEM), ultraviolet visible spectroscopy (UV) and photoluminescence spectroscopy (PL) techniques. A cubic crystal structure was observed from the XRD analysis and their calculated crystallite sizes were approximately ±15 nm. A blue-shifted optical absorption nature was observed from UV spectrum and their calculated bandgap energy value was approximately 3.8 eV. Keyword: - CdS Nanoparticles, Simple Chemical Method, Mole ratio change and Optical properties.×
N. Om Muruga, A. Balamurugan "Tuneable Optical Properties of CdS Nanopaticles through Different Mole Ratio by Simple Chemical Method" Volume 4 - Issue 2 ( 909 - 912 ) - March - April 2018, International Journal of Engineering and Techniques (IJET) , ISSN: 2395 - 1403 , www.ijetjournal.org × |
IJET-V4I2P140 |
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Under in review process, article will publish soon... |
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10.29126/23951303/IJET-V4I2P131
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Copyright © 2015 IJET- International Journal of Engineering and Techniques Published By International Research Group, All rights reserved
This work is licensed under a Creative Commons Attribution 4.0 (International) Licence. (CC BY-NC 4.0)
This work is licensed under a Creative Commons Attribution 4.0 (International) Licence. (CC BY-NC 4.0)
